Insights

Whether you are aware of this or not, many of us see meta descriptions at least a few times every day. We might see hundreds of them, in fact. Every time you Google a phrase (which I do at least ten to twenty times daily), the SERP displays a list of page titles, each followed by a a short description derived from its respective web page's meta description.

Confidence. Capability. Innové owes their success to these traits. We knew from our first meeting that part of our success would be judged on how well we incorporated these traits into a new web site. The new Innove.com needed to clearly identify the company's purpose, explain their capabilities and processes, and cater to multiple audiences.

In 1915, Walter Cannon theorized that animals react to threatening situations with a general discharge of the sympathetic nervous system, priming the animal for fighting or fleeing. He coined the term "fight or flight."

I know what that guy was talking about.

Drupal's powerful Views module is something I use almost everyday. The Views module allows you to present content in many different ways by sorting and filtering content to suit your specific need.

We recognize that there are, among the web-surfing population, both experts and novices. And it is in the spirit of helping the novices as well as the experts that we tackle this month's Web Tip.